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MONROE
you are only selling one product. Know this product inside and out. Know how the homes are built and makes your builder better then others.
Know loans and financing programs.
Know about construction and be able to explain this in detail as needed.
JAKE
Try to align yourself with good contractors, home inspectors, pest control, etc
I have a fabulous agents, I have use her three times and she gets a lot of repeat business because she works with people on other fields (like the ones mentioned) and they give discounts when she refers her clients to them.
We needed work on a house we were moving into and she set up the contractor, got the pest control (we found some termite damage during the home inspection). This was so great because things were moving along so quickly it would have been a hassel for us to find someone and get estimates, yada yada in such short notice.
We we so happy we recommended her to all our friends.